Campus Beat: In the News-Holiday Shopping, Product Marketing Strategies & Why You Shouldn’t Give the Gift of Surveillance
Professors Monica LaBarge (Smith School of Business) and David Murakami Wood (Surveillance Studies) join us for a special Campus Beat: In the News episode. LaBarge talks about the strategies various companies use to convince consumers to purchase their holiday products over those of their competitors. Murakami Wood follows with a discussion about gift giving in […]
Continue Reading