Campus Beat: In the News-Holiday Shopping, Product Marketing Strategies & Why You Shouldn’t Give the Gift of Surveillance

Professors Monica LaBarge (Smith School of Business) and David Murakami Wood (Surveillance Studies) join us for a special Campus Beat: In the News episode. LaBarge talks about the strategies various companies use to convince consumers to purchase their holiday products over those of their competitors. Murakami Wood follows with a discussion about gift giving in the era of privacy issues and data leaks that suggests one should think twice before giving the gift of surveillance when you buy smart technologies for your loved ones this holiday season.

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